Well now some of you probably already know about this but I am going to say something anyway. There is just the neatest little gismo you can create to put on your website that advertises your eBay auctions. And the little doodad is completely free. It is called a Widget.
The thing can be customized down to the colot. Add all sorts of little features to it. It is a box that has a slideshow of all your current auctions.
Go to http://www.cooqy.com and look at the Widget. There is a Widget Wizard. One for eBay sellers and another for eBay Power Sellers. I put one on my website on the eBay Auctions page. It is just too cool.
I am thinking of adding one to my AW2000 listing template. It would be real easy since the capability for HTML listing templates now exists.
Anyway, check it out. Pretty cool!